ABOUT

WHO IS SHAY?

In 2019 I posted my first social media “vlog” on LinkedIn. A video in which I made a rash, yet vulnerable decision to share my struggles with depression and how I didn’t know what to do. I was stuck in a rut, and the video post was a desperate cry for help, more than anything.

To my surprise not only was I met with unfounded support, but I even got leads for my marketing agency I was running at the time. This was a quantum shift in my life where I suddenly began to realize the power of opening up personally was not a detriment to my business. On the contrary, people felt safe to connect with me and the opposite happened. My brand, and my business, started to grow. 

It’s been 6+ years now of helping professionals launch their personal brands, just like I have. Time and time again I still find it is the posts where they get the most honest, personal, and heartfelt that continue to turn the most leads. Today, I’ve grown to perfect this integrative marketing approach, merging the worlds of personal and professional. 

When you sign up for my online community, you get access to me personally to create a customized approach that works for you based on your offer, your story, and your unique branding goals. I’ll work with you individually to find that right balance around both learning to creatively share your professional work, and developing a knack for storytelling that causes people to fall in love with your real, raw, unprofessional self.

No one cares what you sell. So learn to talk about you! In an interesting, relatable, non-cringe way.

You can start one day, or you can make it day one. 

Gain access to my personal branding course materials and online coaching community here, if you too have a story… beyond just the success of your product.

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